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The Best Software Products for Small Businesses

Introduction

Software products impact business efficiency. The challenge faced by managment is identifying the ideal software solutions to solve company problems out of a growing number of new software options introduced each year. In a small or medium company, identifying the best software for the job saves time and money ultimately offering the competitive edge that all businesses need to control and maintain market share. Considering the excellent software products on the market, there is no excuse for business professionals to neglect any important business function.

Accounting Software

Intuit Quick Books Pro was ranked in PC World’s “25 Best Business Software Tools and Web Services.” One of the main reasons this accounting software package was selected as a top package for small businesses is because it is considered the most user-friendly package for non-professionals. Available for about $200, this software is considered a standard accounting option, making it easy to keep financial matters in order.

Sage Peachtree Complete Accounting 2012 provides another viable option for small businesses seeking a software solution to manage all accounting functions. TopTenREVIEWS ranked this package number 1. Priced at the low price of $199.95, Sage Peachtree Complete Accounting 2012 offers a comprehensive approach to running a business with modules managing customer sales, vendors and purchases, inventory, employee payroll and banking.

Security Software

Safeguarding computers from viruses and hackers is a job best turned over to software. For cost-conscious business professionals, Avira AntiVir provides security at no cost for customers willing to accept one pop-up advertisement daily. Another antivirus package to consider is Microsoft Security Essentials (MSE). A nice feature of MSE is that you can decide on a point in time to be used as a restore point and backup files before deleting malware. There are also no strings attached to using MSE since it is entirely free.

Any business professional that has suffered the pain of losing important electronic file documents recognizes how critical it is to consistently backup files to prevent a catastrophe. Utilizing an online backup service like Mozy provides a solution to this ongoing problem. The unique benefit that an online service offers is peace of mind for the worst possibilities where an office is destroyed by fire or water damage. At the affordable price of $5 per month for unlimited usage, it is hard to imagine a better backup option for a small business.

Collaboration/Office Suite Software

Google Docs allows employees to share files for collaboration purposes. Used as a word processor and for spreadsheet applications, Google Docs can be used by anyone with a Google account. For a free service, Google Docs is highly recommended. By upgrading the account, small business owners can purchase up to 25GB along with the ability to schedule conferences.

Vyew provides users with the capability to host Internet meetings to facilitate project work when colleagues are unable to attend sessions in one central location. This platform can be used to upload documents for the group to discuss. This service is complimentary for the first 20 participants. For registered users, VoIP is also available.

Email Marketing

Most businesses agree that email marketing offers a golden opportunity to communicate with established customers and create new ones. Topica is the email marketing tool of choice. As a seasoned veteran in the business, this package is an effective way to manage email promotion without worries about breaking spam rules. At $50 per month, Topica is a bargain for any business.

E-Commerce

For companies interested in selling products over the Internet, TopTenReviews rates Volusion as a superior choice. This positive recommendation is made for the design and ease of use. Excellent customer support provides new users with help as needed to ensure success. At prices between $25 to $149, Volusion is an affordable tool.

Conclusion

Free and inexpensive software solutions abound for smart business professionals. By utilizing the best software tools available, management can navigate a competitive marketplace with confidence. Businesses can save manpower and operating expenses by utilizing the best options available to address specific business requirements. Accounting and office suite software tools are a must for any small business.

Factoring in the possibility for Internet commerce and the absolute necessity for security antivirus safeguards to protect valuable electronics and confidential information, every company stands to improve profitability by purchasing relevant software. Software should be purchased for the purpose of reducing costs and improving reporting. Free software is available for many purposes and is perfect for start-up businesses.

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